Impact Lab


Subscribe Now to Our Free Email Newsletter
October 28th, 2018 at 9:58 am

Deepfakes: The dawn of the Post-truth era

BD215583-0078-4287-8D7F-2FE6CD1E6004

For about 200,000 years, modern humans have relied on our eyes and ears to separate truth from lies and fact from fiction. Even if we ignore the rise of fake news (and how difficult it is to do anything about it), technology (like deep learning) is on the verge of making it impossible to know if what you are seeing and hearing is real or fake.

Continue Reading »

comments Comments Off
October 18th, 2018 at 2:47 am

Video swells to 25% of US digital ad spending

IMG_9415

This year will mark a milestone for digital video advertising in the US, according to eMarketer’s latest ad spending forecast. In 2018, video will grow nearly 30% to $27.82 billion. That means video ad spending will make up 25% of US digital ad spending.

Media strategy is mobile strategy and the brands that thrive understand that creative and brand messaging must be designed to reach consumers in a mobile-first world. Advance your strategy with ten trends from Verve that point to a mobile future in which relevance, context, and measurability define the work we do.

Continue Reading »

comments Comments Off
November 19th, 2015 at 11:23 am

The world’s first 3D printed supercar – Blade

blade

Blade is the world’s first 3D printed supercar.  The beautiful car in the photo above has a chassis that’s made up entirely of 3D printed aluminum nodes and carbon fiber connectors. Kevin Czinger, is the man who built this. (Video)

Continue Reading »

IL-Header-Communicating-with-the-Future

comments Comments Off
November 19th, 2015 at 10:34 am

World’s largest, fastest 3D printed drone takes flight

aurora

3D printing innovation is getting faster, even as fast as 150 mph/h. A new fully 3D printed drone took flight and is capable of reaching that record breaking speed. The drone was created through a collaboration between Stratasys Ltd. and Aurora Flight Sciences. (Video)

Continue Reading »

comments Comments Off
November 18th, 2015 at 11:40 am

BitDrones give a glimpse into the future of virtual reality

bitdrones

Is liquid-metal based 3D fabrication or is self assembling/shape retaining models the ancestor of Star Trek’s infinitely amusing holodeck?. According to Roel Vertegaal, from Queens University’s Human Media Lab, programmable matter is based on self-levitating displays, allowing physical interactions with mid-air virtual objects.

Continue Reading »

comments Comments Off
are certificates more valuable than college degrees?