Impact Lab


Subscribe Now to Our Free Email Newsletter

» Currently browsing: Twitter


Facebook watches how you watch TV

February 15th, 2014 at 8:33 am » Comments Off

80% of Facebook’s TV “chatter” comes through mobile devices. Facebook competes with Twitter in the budding social media analytics market with their trove of user data. In a report produced in conjunction with SecondSync, a social media television analytics firm, Facebook breaks down anonymized user data surrounding television shows by a variety of measures such as […]



Top 12 social and content careers to watch in 2014

December 30th, 2013 at 3:21 pm » Comments Off

Social media (and all the content creation that comes with it) is a hot place to be. It has been quite a year for the startup community and social and technology-related businesses. In just a few months, Twitter went public, Google Glass showed up on our train route to work, and YouTube hosted ‘live’ music video awards.   […]



Sharks use Twitter to warn Aussie swimmers

December 27th, 2013 at 10:30 am » Comments Off

When a shark comes roughly within .6 mile to shore a transmitter triggers an alert to send a tweet. Western Australia (WA) scientists have equipped at least 320 sharks with transmitters that update a Twitter feed when the shark nears shore, meaning that technology is one step closer to finally defeating sharks.    



2014 marketing trend: Small messages make a big impact

November 22nd, 2013 at 10:14 am » Comments Off

Taco Bell has been killing it on Twitter, creating a hip, fun presence to turn customers into evangelists. More and more brands are marketing themselves via short-form social media like Vine, Twitter, Instagram, Instagram video and the newer platform Snapchat. They are not marketing by broadcasting their silly old messages but by treating their prospects and […]



Top 10 fastest growing apps in the world

October 25th, 2013 at 9:45 am » Comments Off

Between Q1 and Q3 this year, Vine grew 403%, making it the world’s fastest growing app. Twitter relaunched Vine in January, explaining its exponential growth.    



10 Unanswerable questions that neither science nor religion can answer