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Turkey’s Twitter ban backfires

March 24th, 2014 at 12:20 pm » Comments Off

After banning Twitter last week, the actions of Turkish Prime Minister Recep Tayyip Erdogan have failed spectacularly. Immediately following Turkey’s ban, Twitter issued an SMS workaround. Then,  “#TwitterisblockedinTurkey” became a globally trending topic on Twitter.    



Twitter can predict major events: Study

February 21st, 2014 at 1:20 pm » Comments Off

According to a new study, Twitter’s data-gathering ways can be used to predict big. potentially world-shaking events. Nathan Kallus, a PhD student at the Massachusetts Institute of Technology, analyzed thousands of tweets associated with the 2013 coup in Egypt, and claims that the social unrest associated with it was, in fact, predictable ahead of time.    



Facebook watches how you watch TV

February 15th, 2014 at 8:33 am » Comments Off

80% of Facebook’s TV “chatter” comes through mobile devices. Facebook competes with Twitter in the budding social media analytics market with their trove of user data. In a report produced in conjunction with SecondSync, a social media television analytics firm, Facebook breaks down anonymized user data surrounding television shows by a variety of measures such as […]



Top 12 social and content careers to watch in 2014

December 30th, 2013 at 3:21 pm » Comments Off

Social media (and all the content creation that comes with it) is a hot place to be. It has been quite a year for the startup community and social and technology-related businesses. In just a few months, Twitter went public, Google Glass showed up on our train route to work, and YouTube hosted ‘live’ music video awards.   […]



Sharks use Twitter to warn Aussie swimmers

December 27th, 2013 at 10:30 am » Comments Off

When a shark comes roughly within .6 mile to shore a transmitter triggers an alert to send a tweet. Western Australia (WA) scientists have equipped at least 320 sharks with transmitters that update a Twitter feed when the shark nears shore, meaning that technology is one step closer to finally defeating sharks.    



2014 marketing trend: Small messages make a big impact

November 22nd, 2013 at 10:14 am » Comments Off

Taco Bell has been killing it on Twitter, creating a hip, fun presence to turn customers into evangelists. More and more brands are marketing themselves via short-form social media like Vine, Twitter, Instagram, Instagram video and the newer platform Snapchat. They are not marketing by broadcasting their silly old messages but by treating their prospects and […]



Top 10 fastest growing apps in the world

October 25th, 2013 at 9:45 am » Comments Off

Between Q1 and Q3 this year, Vine grew 403%, making it the world’s fastest growing app. Twitter relaunched Vine in January, explaining its exponential growth.    



Nielsen-Twitter TV ratings report shows 38% increase in tweets about TV

October 11th, 2013 at 10:01 am » Comments Off

Tweeting about TV is a large and growing phenomenon. The first Nielsen-Twitter TV ratings report has just been released by Nielsen, showing that there has been a 38 percent increase in tweets about TV in the US over the last year — from 190 million in Q2 2012 to 263 million in Q2 2013. The […]



Your tweets can reveal your personality: IBM study

October 10th, 2013 at 10:04 am » Comments Off

A researcher from IBM says she can make a good educated guess about your personality just from looking at 200 of your Twittermessages.    



Top 28 social media statistics for 2013

August 13th, 2013 at 11:05 am » Comments Off

Not just a trendy word anymore, social media marketing is fast becoming and in some cases already is a viable acquisition channel for most businesses.  In fact, Hubspot reports that 70% of business-to-consumer marketers have acquired a customer through Facebook.



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