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Why Left-handed People Make Less Money

December 15th, 2014 at 3:39 pm » Comments Off

There’s a stereotype that left-handed people are clumsier, but that might have something to do with the fact that they live in a world of objects optimized for the right-handed: scissors, the computer mouse, surgical tools, and guns, to name a few. The discrimination against the 12 percent of the population who are lefties has […]



Turn Your Skin into a Touch Screen

December 15th, 2014 at 2:35 pm » Comments Off

A paris-based design company is looking to take the wearable devices trend to the next level with the visualization of ‘cicret‘, a bracelet that projects the screen of your smartphone directly onto your wrist. currently in the prototype phase, the wristband remotely hooks up to a mobile device and emits the interface onto the wearer’s […]



Facebook is the most Complained about Brand

December 15th, 2014 at 12:15 pm » Comments Off

We complain 879 million times/year (and Facebook is our top target) We complain about brands an astonishing 879 million times a year on Twitter, Facebook, and other social media networks. A full 10 percent of us find something to be angry about publicly every single day.



Our Newest Unit of Measure – 1 Human Intelligence Unit – and Why it will Never Happen

December 10th, 2014 at 5:44 pm » Comments Off

Futurist Thomas Frey: I’ve been closely watching the debate on artificial intelligence with people like Rodney Brooks saying it’s only a tool, and others like Elon Musk and Stephen Hawking giving bone chilling warnings of how it could lead to the destruction of all humanity.



Video gamers speak out against sexual harassment

October 31st, 2014 at 11:50 am » Comments Off

Adult women are playing video games in greater numbers than ever. Heather Knight thought she had found a like-minded community when she joined her first formal gaming group. The last thing she expected was what came next: unwanted, sexually harassing messages from her fellow players.    



Pew report finds Millennials are avid readers and library users

September 20th, 2014 at 8:40 am » Comments Off

Forty-three percent of Millennials say that they read a book in some format (print, audiobook, or ebook) every day. Lisa Peet:  In September, the Pew Research Center Internet Project issued a new report on the library habits of Americans under 30. “Younger Americans and Public Libraries” examines the ways Millennials engage with libraries, and how […]



Are adjustable ethics setting for robotic cars a terrible idea?

September 2nd, 2014 at 1:30 pm » Comments Off

With ethics settings in cars we create new responsibility for ourselves to get it right. Do you remember that day when your autonomous car saved the lives of five people you aimed for with your car when you temporarily lost your mind?  By the time you realized what you were doing, it was too late to […]



Height does matter! Women prefer taller men

August 31st, 2014 at 8:01 am » Comments Off

Women prefer to be in a relationship where the man is taller. Research has already suggested that tall men are generally paid better are viewed as more masculine and competent. Now a new research paper suggests that their height advantage also spills over into their personal lives.    



Top 7 social media psychology studies that will make us better marketers

August 21st, 2014 at 11:46 am » Comments Off

Social media is changing the way we relate to each other. Social media is still a young and new form of communication. It’s too early to take anything as a given, so we’re all experimenting, testing and learning together. New studies and research are showing us more about how social media is changing the way we relate to […]



The science of viral content: Why people share?

August 4th, 2014 at 11:07 am » Comments Off

Campaigns that succeed are those that carefully consider what makes content go viral. Does your marketing to-do-list include creating the next viral hit? If you’re in the marketing or social media industry, the answer is probably “Yes!” (and if you’re not, and the answer is probably still “Yes!”).    



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