Mobile-social Last week was a momentous week for watching the rapid transition that is taking place from desktop computing to mobile because of Google I/O, particularly for those focused on mobile-social.      

Facebook has a grand total of 189 million “mobile-only monthly active users (MAUs). Facebook has for some time been focusing on getting its network into the hands of everyone around the world, be they tech sophisticates in urban centers or nomadic herdsmen in South Sudan.    

Research efforts have shown how to effectively mobilize many people on social media for a common task. Online crowds like the online community Reddit and some Twitter users were criticized for pillorying an innocent student as a possible terrorist suspect in the Boston Marathon bombing. But some emerging technologies might be able to help knock [...]

Facebook fans have jumped almost 30 percent in value since 2010. In fact, social marketing firm Syncapse says they could be worth hundreds of dollars each, depending on the industry and company.    

Americans like an average of 70 pages. Facebook wants you to like more pages so they have really been pushing users to like pages and it seems to be working.  As Socialbakers notes, the average Facebook user in 2009 liked 4.5 pages. Now that figure has risen to 40. In the U.S., Facebook users like an average [...]

When it comes to mobile display ads, Facebook has already outstripped Google. Facebook is expected to rake in three out of ten dollars spent on mobile ads in the U.S. this year, says marketing research firm eMarketer.    

For teens, the mobile messaging apps represent freedom from Facebook. Facebook is last place you want to be these days if you are a daring, unruly malcontent of a teen.  Facebook is now the Establishment of social networks, and for teens, that’s reason enough to stay away from it.      

Facebook even tracks non-Facebook users. We are going to start with three data points. One: Some of the Chinese military hackers who were implicated in a broad set of attacks against the U.S. government and corporations were identified because they accessed Facebook from the same network infrastructure they used to carry out their attacks.    

Users with strong social networking ties found new jobs at a rate of 33.2 percent. It appears that being active on Facebook can get you that new job.  According to a new study by Facebook data scientists, job-seekers with a strong, deep, and rich social network online are five times as likely to land that [...]

Platform is getting major results. Facebook said users share their app activity more than one billion times each day using the social network. These include details like the music they’re listening to (done 40 billion times so far), their reading progress (shared 40 million times), and their fitness updates.