Impact Lab


Subscribe Now to Our Free Email Newsletter

» Currently browsing: Augmented Reality


Magical new AR demo transforms 2D photos into ‘Harry Potter’-style 3D animations

January 5th, 2019 at 11:19 am » Comments Off

Imagine if you were able to point your smartphone, tablet or augmented reality (AR) headset at a still image, and watch it come to life before your very eyes. This is something that’s possible using the latest augmented reality technology, such as Apple’s ARKit or Google’s ARCore. However, while we have seen it done before, […]



New era in virtual reality therapy for common phobias

September 23rd, 2018 at 12:55 pm » Comments Off

  This image provided by Oxford VR in July 2018 shows a virtual reality viewpoint from a simulation designed to help people with a fear of heights. Virtual reality therapy can help patients by exposing them gradually to their greatest terrors. The technology is just now reaching the mainstream after 20 years of research. (Oxford […]



VR is helping amputees feel their prosthetics as if they belonged to their bodies

September 2nd, 2018 at 9:38 am » Comments Off

Researchers at EPFL developed a system that combines virtual reality with artificial tactile sensations to help amputees feel their prosthetics as if they are a part of their body. Via Mashable



What are smart glasses?

August 23rd, 2018 at 8:09 am » Comments Off

Google Glass made smart glasses a reality, but what are they, really?. It wasn’t that long ago when a doctor’s prescription and one’s physical limitations were the only uses for eyewear. But now, eyeglasses have gone high tech with smart glasses: eye glasses with a mini computer inside that displays information right on the lens(es). […]



This VR horror game is exactly as scary as your body can handle

August 4th, 2018 at 9:46 am » Comments Off

A HORRIFYING EXPERIENCE. On July 13, game developer Red Meat Games released its fifth virtual reality (VR) project, Bring to Light. It was particularly appropriate to release it on Friday the 13th, since the developers designed the VR horror game to quite literally push players to their terror limits with the help of a biometric […]



The rise of the computer-generated celebrity

July 31st, 2018 at 8:14 am » Comments Off

A new generation of celebrities is selling out concerts, starring in commercials, and amassing huge Instagram followings. But none of them exist—corporeally, anyway. In recent years, and starting in Japan, technology and social media have spawned a digital demimonde of computer-generated stars, ranging from fake musicians and models to company mascots who appear as holograms […]



VR treatment, even without a therapist, helps people overcome fear of heights

July 29th, 2018 at 10:43 am » Comments Off

OVERCOMING ACROPHOBIA. Afraid of heights? You’re not alone. In fact, acrophobia is one of the most common fears in the world. Now, a team of European researchers has found a new way to help people overcome their fear, no need to climb on any ledges or even talk to a therapist. The researchers enlisted 100 […]



Watch Amazon’s VR kiosks transform the future of shopping

July 28th, 2018 at 11:36 am » Comments Off

Amazon’s new VR store dispenses with the trappings of a shop in favor of fun — a city full of products to explore in themed rooms. Transform is the AI event of the year for growth marketers, August 21 & 22, San Francisco. Learn how AI and analytics are changing the growth game. Grab your […]



Inside a $1 Billion real estate company operating entirely in VR

July 25th, 2018 at 9:48 am » Comments Off

Born during the aftermath of the financial meltdown a decade ago, a publicly-traded real estate brokerage called eXp Realty is establishing itself as one of the brightest rising companies in its industry—and one of the most creative users of digital technology today. By several measures, the company is experiencing a moment of true exponential growth. […]



UBS digitally clones it’s chief economist so he wouldn’t miss his meetings

July 24th, 2018 at 10:13 am » Comments Off

UBS Chief Economist Daniel Kalt is in very high demand. So, the Swiss investment bank decided to clone him, digitally at least. Now through a rendering captured by more than 120 high-definition cameras in over a full day of shooting, the company can have Kalt (or at least his likeness) meet with multiple clients at […]



Futurist Speaker