Impact Lab

Subscribe Now to Our Free Email Newsletter

» Currently browsing: Augmented Reality

Fashion Scoops : Dior is inviting people try on sneakers via augmented reality

November 11th, 2020 at 1:35 pm » Comments Off

Dior’s new Snapchat lens dedicated to the B27sneakers The reality of trying on shoes in a store? Risk of embarrassing sock holes; risk of foot odor, or worse, risk of visible butt cleavage when bending over to tie up laces. So how about augmented reality? Simply point your smart phone at your feet and instantly […]

The US Army is testing augmented reality goggles for dogs

October 19th, 2020 at 12:03 pm » Comments Off

The AR goggles will allow military canine handlers to issue commands remotely.   The US Army is trialing a new technology that could “fundamentally change how military canines are deployed in the future” — a pair of augmented reality goggles for dogs. Dogs are put to many uses in modern militaries, from detecting explosives and […]

Apple is going big into AR technology after acquiring Dream Works’ former project spaces

August 29th, 2020 at 1:36 pm » Comments Off

   KEY POINTS Apple is serious in its push for augmented reality technologies The company recently bought a small VR startup The results and benefits of the acquisition remain unknown at the moment Apple recently acquired a virtual reality experience company, signaling its intention to further its push for augmented reality. Apple has long been […]

How virtual reality overcame its ‘puke problem’

July 14th, 2020 at 12:09 pm » Comments Off

For years, VR devices caused motion sickness – known as the “barfogenic zone”. Have engineers finally solved it, asks Colin Barras, or just replaced it with a different kind of queasiness? Back in the early 1990s, virtual reality was poised to revolutionise gaming. Games giant Sega, makers of the hugely popular Genesis console, had just […]

Study demonstrates feasibility of hologram technology in liver tumor ablation

July 2nd, 2020 at 11:37 am » Comments Off

Data from one of the first clinical uses of augmented reality guidance with electromagnetically tracked tools shows that the technology may help doctors quickly, safely, and accurately deliver targeted liver cancer treatments, according to a research abstract presented during a virtual session of the Society of Interventional Radiology’s 2020 Annual Scientific Meeting on June 14. […]

Facebook wants to make thought-hearing glasses

June 13th, 2020 at 3:02 pm » Comments Off

Plus smart glasses from Google, transforming drones, AR clothing and other patents from Big Tech. It’s the weekend! Time to switch my digital avatar’s outfit from a suit to lounge pants. I don’t actually live in VR yet (though I did try working in it this week), but a new patent from Amazon might make […]

Disrupting death: Could we really live forever in digital form?

June 12th, 2020 at 11:31 am » Comments Off

Virtual reality, robots, chatbots and holograms could allow us to exist perpetually. Whether we should choose the option is a different story. In 2016, Jang Ji-sung’s young daughter Nayeon passed away from a blood-related disease. But in February, the South Korean mother was reunited with her daughter in virtual reality. Experts constructed a version of […]

This lick-able screen can recreate almost any taste of flavor without eating food

June 6th, 2020 at 12:50 pm » Comments Off

No matter how they may make you feel, licking your gadgets and electronics is never recommended. Unless you’re a researcher from Meiji University in Japan who’s invented what’s being described as a taste display that can artificially recreate any flavor by triggering the five different tastes on a user’s tongue. Years ago it was thought […]

These are boom times for Augmented Reality

May 30th, 2020 at 2:59 pm » Comments Off

  There’s no escaping the pandemic, but bizarre Instagram filters and Zoom backgrounds give us the illusion that we can. I am alone in my apartment, as always, and I’ve just replaced my left eyeball with an orange springing out of its peel. A mile away, a friend, also home alone, is taking her seat—every […]

AR contact lenses are the holy grail of sci-fi tech. Mojo is making them real

May 29th, 2020 at 9:04 am » Comments Off

Every technology has its trade-offs. The key to success is making sure that the benefits are so great that the trade-offs seem like minor nitpicks by comparison. Steve Sinclair, the senior vice president of product and marketing at a Silicon Valley startup called Mojo Vision, is excited about the technology his company is developing. And […]

The making of Mojo, AR contact lenses that give your eyes superpowers

January 18th, 2020 at 6:05 pm » Comments Off

Using a display the size of a grain of sand to project images onto the retina, this startup could help everyone from firefighters to people with poor vision. When I looked into the user interface of Mojo Vision’s augmented reality contact lenses, I didn’t see anything at first except the real world in front of […]

CES 2020 : Panasonic unveils world’s first ultra HD VR eyeglasses

January 15th, 2020 at 12:53 pm » Comments Off

  The lightweight VR glasses offer HDR visuals without the dreaded “screen-door” effect. At CES 2020, companies were hard at work promoting a fresh wave of groundbreaking technology that will soon be available for you to demo. This includes legendary Japanese electronics corporation Panasonic, which will be offering attendees a first-look at its compact VR […]

How long before we reach peak ecommerce?