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June 20th, 2016 at 4:32 pm

Pinterest is blowing away all social media in one area

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Facebook, Instagram, and Snapchat are some of the largest social media platforms in the world. When it comes to online shoppers, they’re no match to Pinterest.

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According to data from Kleiner Perkins’ 2016 Internet Trends report, charted for us by Statista, Pinterest was the most popular social media platform among online shoppers, with 55% of US internet users picking it as their top choice. Facebook, Instagram, and Twitter all lagged way behind, with Snapchat only drawing 3% of the responses.

The report pointed out that Pinterest works well for shopping and finding products because of its image-based design. According to the report, 55% of US internet users indicated their primary use of Pinterest is for finding/shopping for products.

Image Credit: Statista
Article via businessinsider.com

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