Three studies conducted in 2013 found that 12 million tonnes of food waste is accumulated annually amounting to a price tag of £19 billion a year. This figure isn’t only swelling landfills, but also contributes to 20 million tonnes of the nation’s greenhouse gas emissions annually.

The same study states that 75% of this waste could have been easily sidestepped with more efficient infrastructure.

In terms of pricing, some of the products offered at Original Unverpackt are more expensive, mainly because they’re organic. But other items are comparable, if not cheaper than standard supermarkets. The “fill-your-own-container” idea can save customers money by preventing them from overspending on food. Customers can bring their own containers, such as tubs and recycled bags—which are also sold at the store—and pay based on the weight of the products.

Although many believe that the sustainable supermarket model is unlikely to reach North America anytime soon, awareness and demand for low-waste alternatives will undoubtedly speed up the process.

Images and article credit via Plaid Zebra